Saturday, September 30, 2006

Organizational behavior Chapter 14

Communication -- the sharing of information between two or more individuals or groups to reach a common understanding

communication network -- a set of pathways through which information flows within a group or organization

sender -- the individual, group, or organization that needs or wants to share information with some other individual, group, or organization

receiver -- the individual, group, or organization for which the information is intended

message -- the information that is sender needs or wants to share with other people

encoding -- translating a message into symbols or language that a receiver can understand

jargon -- specialized terminology or language that members of her group developed to aid communication among themselves

medium -- the pathway through which an encoded messages transmitted to a receiver

verbal communication -- the sharing of information by means of words, either spoken or written

nonverbal communication -- the sharing of information by means of facial expressions, body language, and modes of dress

decoding -- interpreting or trying to make sense of a sender's message

noise -- anything that interferes with the communication process

filtering -- a sender's withholding part of a message because the sender thinks the receiver does not need oral not one to receive the information

information distortion -- the change in meaning that occurs when a message travels through a series of different senders to a receiver

rumor -- unofficial information on topics that are important or interesting to an organization's members

Grapevine -- a set of informal communication pathways through which unofficial information flows

linguistic style -- a person's characteristic way of speaking

information richness -- the amount of information a medium of communication can carry and the extent to which it enables senders and receivers to reach a common understanding

intranet -- a companywide computer network

persuasive communication -- the attempt by one person or group to transmit and share information with another person or group to get the other to accept, agree with, follow, and seek to achieve the formers goals and objectives

devils advocate -- a person willing to stand up and question the beliefs of more powerful people that a planned course of action is flawed

Summary

Communication is one of the most important processes that takes place in organization. Effective communication allows individuals, groups, and organizations to achieve their goals and perform at a high level, it affects virtually every aspect of organizational behavior.

Communication is the sharing of information between two or more individuals or groups and an organization to reach a common understanding.

Communication serves four major functions and organizations:
  • providing knowledge
  • motivating organizational members
  • controlling and coordinating individual efforts
  • expressing feelings and emotions
Four types of workgroup communication networks are:
  • the wheel
  • the chain
  • the circle
  • the all channel network
As the level of task independence increases in a group, so too does the need for communication between group members. When a group's task is characterized by pooled interdependence, the wheel network is likely to be used. When a group's task is characterized by sequential interdependence, a chain network is likely to be used. When a group's task is characterized by reciprocal interdependence, a all channel network is likely to be used. An organization's actual communication network is seldom accurately depicted in its formal organization chart. Networks change as communication needs change within the organization or group.

The communication process entails a number of steps including the senders and coding of a message, selection of a medium, the coding of the message by the receiver, and completing the feedback loop. Jargon facilitates communication within the group and hinders communication outside group.

Filtering and information distortion, poor listening, lack of or inappropriate feedback, rumors, and cross-cultural differences in linguistic styles can all lead to an effective communication and organizations. Communication can be improved by establishing trust and encourage open communication, improving listening skills, developing good feedback skills, using company TVs to spread accurate information, and understanding cross-cultural differences in linguistic styles.

Communication media very in information richness. Face-to-face communication is the medium highest and information richness. It is followed by verbal communication electronically transmitted, personally addressed Britain communication, and in personal written communication. Other factors that affect the selection of a medium include how much of the senders and receivers time it takes and whether it leaves a paper or electronic trail.

Advances in information technology such as global computer networks such as the Internet generally tend to contribute most to the knowledge function of communication. Given the vast array of information currently available to organizational members, organizations have to be careful that their members are not overloaded with information. Using electronic communication to replace face-to-face communication and workgroups has certain disadvantages that tend to increase as the level of task interdependence between group members increases.

Persuasive communication is the use of information and messages to influence others to act in the way desired by the sender.